Digital Marketing for A Greener Future
Marketing Strategies that Align with Your Values
Our approach to marketing goes beyond profit—our goal is measurable environmental impact. We’re a remote-first agency to minimize our own carbon footprint, and we’re committed to helping clients achieve their climate goals without adding to the world’s "hot air." Every strategy we create is rooted in reducing emissions and promoting sustainability.
Research Based, Data-Driven Solutions
While our team has nearly a century of marketing experience, we know that instinct alone won't propel your brand up the evolutionary scale. We curate thousands of data points about your target audience, including what makes them take action, so our tactical and budget recommendations are more effective. We believe in transparancy, which is why provide monthly analytics reports to all of our clients.
Brand Workshops, Identities, & Taglines
Our interactive brand workshops are designed to uncover the core values, mission, and vision of your organization. Through collaborative sessions, ​we engage key stakeholders to define a cohesive brand strategy that resonates with your target audience and sets the foundation for all marketing ​efforts.
- Unique and Memorable Brand Identity: Your brand is more than a logo—it’s a mnemonic device that stays with your audience long after they’ve interacted with you. As climate-focused specialists, we understand how to create identities that connect emotionally and visually stimulate your audience.

- Catchy, Mission-Driven Taglines: A great tagline captures the heart of your mission in just a few words, much likememorable song lyric. Done right, it leaves a positive impact that extends beyond the products or policies you promote. While we’re not a choir, we know how to craft climate-focused, impactful messaging that resonates.
Full-Service Digital Marketing
Website Design & Maintenance
Your website is the hub of your climate communication channels and often the first impression you ​make on your audience. That’s why our comprehensive website development process includes:
Keyword Research
Search engine optimization (SEO) to ensure Google drives key audiences to your website.
Photo & Video Shoots
Capturing visuals that complement your team and tell your story.
Crisp, Compelling, Copywriting
Engaging a society with an ever-shortening attention span.
Secure Web Hosting
Protecting your site and ensuring reliability.
Content Marketing
We excel at creating a comprehensive omni-channel communications network tailored to your needs, ensuring cohesive and impactful brand ​messaging across all platforms. Our content marketing services include:
Social Media Management
Strategically curating and managing ​your social media presence to engage with your audience and ​build a loyal community.
Pay-Per-Click (PPC) Search Advertising
Driving targeted traffic ​to your website through cost-effective text and visual display ads that increase brand visibility to your target audience and drive conversions to your sales funnel.tory.
Long-Form Content (Blog) Pieces
Crafting informative and ​engaging blog posts that position your brand as an industry ​thought leader and improve your SEO rankings.
Creative Media Production
Video Production
Creating high-quality videos that tell your ​brand's story, showcase your products, and connect emotionally ​with your audience.
Animation
Producing captivating animations that simplify ​complex ideas and enhance viewer engagement.
Advertising
Commercial Scriptwriting and Production
Developing ​compelling scripts and producing professional commercials that ​effectively convey your brand message and drive action.
Over-The-Top
Leveraging OTT platforms to ​deliver targeted and personalized ads to viewers, expanding your ​reach in the digital streaming space.
Marketing Strategies
Sales Funnel Creation
Cleantech is unique in that customer universes are small and sales cycles are long. Still, there's a need to connect with your customer base between the initial contact and contract signing. We can direct leads into your current sales and subscriber funnel, or we can create an email subscriber base for you if your audience is too small for an expensive CRM solution.
Newsletters & Email Alerts
Whether you're marketing a climate saving product or policy, you don't want a lead to grow cold. Email marketing keeps that relationship alive. Too often, though, emails are written as a monologue, and 80% of your audience won't read beyond the third paragraph. We see email communication as part of your overall strategy, part of a drip funnel that reinforces your brand with your captured audience on a pre-set and regular basis and encourages them to be active participants rather than passive readers.
Tradeshow Materials
Collateral & Presence
Most tradeshows in the B2B cleantech space are targeted to a very specific audience, which means they are an unparalled opportunity to gain access to funders, first customers, and government agencies. The downside is your technology is competiting against the best of the best climate solutions for their attention. A successful tradeshow for a cleantech company should be a choreographed blend of personal touches and memorable takeaways. In short...an experience to remember. You need more than just banners and business cards. You need a memorable brand experience.
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6525 15th Ave NW, Suite 210, Seattle, WA 98117
206-301-0167 | Info@CleanUpMarketing.com